Built for dealerships that want real answers.

ReferralTrace helps dealers see what actually brought the buyer in, then connects that source to deal count, front gross, back gross, and total gross.

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What dealers want to know

Which source sold?Tracked
How many deals?Visible
How much gross?Measured
What should we cut?Clearer

Who ReferralTrace helps

One system gives each dealership leader the answers they need without adding extra work to the sales floor.

DP

Dealer Principals

See whether advertising dollars are creating real buyers and real gross.

GM

General Managers

Review daily source performance, deal counts, and weak areas before the month is over.

M

Marketing Managers

Use customer answers to make better campaign and budget decisions.

F

Finance Teams

Start the trace during the normal finance process while the customer is already waiting.

Ready to see what is really bringing buyers in?

ReferralTrace gives dealerships cleaner answers before advertising money gets wasted.

Request a Demo